With more than 250 hours of content and multiple activities, AVIXA welcomed audiovisual integration industry professionals who participated in ISE 2025 in Barcelon
At ISE 2025, within the Fira de Barcelona Gran Via venue, AVIXA presented a comprehensive education and networking program, including a wide variety of conferences, a new edition of the AVIXA Congress in Spanish, live production at the AVIXA TV Studio, interactive sessions at the Xchange LIVE space, and much more.
ISE 2025 was a spectacular trade show. This year, we presented the largest ISE content program in history, with more than 250 hours of sessions across various stages and rooms. Whether it was a full-day seminar exploring smart workspace trends or a panel discussion on sustainability at AVIXA Xchange LIVE, ISE addressed the most relevant topics driving the audiovisual industry. There was so much to experience at ISE. From the inspiring keynotes by main speakers to the extensive exhibition floor, this was a must-attend event for the professional audiovisual industry, commented David Labuskes, CTS, CAE, RCDD, CEO of AVIXA.
Seminar Program
At ISE 2025, AVIXA presented a comprehensive seminar program, including the following thematic summits:
- AV Broadcast Summit
- Control Room Summit
- Digital Signage Summit
- Education Technology Summit
- Smart Building Summit
- Smart Workplace Summit
Additionally, AVIXA organized an educational program to delve into five key trends driving the industry: artificial intelligence, audio, cybersecurity, retail, and sustainability.
AVIXA Congress in Spanish
The successful concept of the AVIXA Congress, presented in Spanish, arrived at ISE for the first time with a program running from Tuesday to Thursday from 3:00 PM to 6:00 PM in room CC5.3. This free congress offered twelve sessions covering a wide range of topics, including artificial intelligence, AVoIP, extended reality (XR), immersive technologies, and sustainability in the audiovisual world.
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Some of the featured sessions included:
- Mauricio Van Hasseelt, producer at Pixomondo, shared his experience in creating digital universes using virtual production tools.
- Juan Montoya, from Ambientes Inteligentes, provided a practical guide to ensuring a consistent sound experience in spaces.
- Juliana Rabello and Marc Catalá, from the Mucho agency, discussed brand creation from a strategic audiovisual perspective.
- Marc Colomines (Blit Studio), José Vaaliña (Eyesberg), and Enrique Vives (The White Rabbit - The Off Museum) explored the transformation of museums into interactive, multidisciplinary spaces.
AVIXA TV Studio
The AVIXA TV platform broadcasted live from the AVIXA TV Studio (stand 8A880), featuring hands-on demonstrations and panel discussions while utilizing cutting-edge technology to integrate broadcast-quality content into corporate environments.
The studio featured:
- Voyager from Ross Video, integrating augmented reality elements.
- Virtual stage with a green screen and Voyager Trackless technology.
- Production equipment such as XPression, Tria Express Duet, and Ultrix Carbonite.
- Videowalls from Barco 6x6 TruePix and Barco 4x4 LED XT.
- Shure audio equipment, including SM7B microphones and TwinPlex headsets.
Visitors could participate in interactive workshops and observe the live production of AVIXA TV, with sessions on remote production, podcast recording, and more.
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AVIXA Xchange LIVE
Located at stand 3R150, AVIXA Xchange LIVE returned to ISE as a multipurpose space with four days of interactive sessions covering topics such as artificial intelligence, cybersecurity, digital signage, certification, and wellness.
Some featured sessions included:
- Sustainable AV: How sustainability triples your tech bottom line. A panel on how sustainability strategies create value for companies.
- Using AV to Drive Wellness in the Workplace. A discussion on how AV can balance productivity and well-being in the workplace.
- Cybersecurity in AV – 5 Things You Should Know. A panel with experts such as Florian Krueger (UNYTED), Shaun Reardon (DNV AS), and Graeme Scott (HARMAN).
- The Invisible Crafts of Creative Technology. A discussion on the digital skills needed to create cutting-edge audiovisual experiences.
Xchange LIVE also hosted daily networking meetings for AV marketing professionals and Women's Council groups in Spanish, Italian, and German.
AVIXA Members Lounge
At the AVIXA Member Lounge (stand 3S400), visitors could interact with the AVIXA team to learn more about CTS and ANP certifications, as well as upcoming InfoComm fairs in Orlando and InfoComm Latin America in Mexico City. The space also provided an area for relaxation and recharging during the event.
