With participation in three major trade shows in three months, GLP knew that expectations would be high again at Prolight + Sound 2024. Upon evaluating its impact a few weeks later, it became clear to the company that PL+ S will have a permanent place on its 2025 calendar.
While international customers from Asia were surprisingly well represented, fewer visitors attended from the USA than recently. However, as expected, the local German-speaking audience was still out in force. The generally fairly positive outlook for the industry was maintained, judging from the high turnover of visitors to the GLP stand.
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The presentation of the new, graphics-capable and weatherproof (IP65) JDC2 IP hybrid strobe was undoubtedly the highlight of the GLP stand. The relentlessly consistent, eye-catching product presentation, with the AI-generated avatar Gina, constantly drew large crowds, who responded with amazed faces.
Meanwhile, the new FUSION Exo Hybrid 40 also proved to be in great demand, appealing to visitors from all geographical locations.
GLP’s renowned hospitality area was again a hub for spontaneous meetings, short breaks and contract discussions. The traditional GLP Family & Friends Dinner brought together a number of international industry leaders, while ‘old hands’ mixed with up-and-coming talent at the second edition of the Tech’n’Talents Party in the popular Fortuna Irgendwo club.
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For many customers, Prolight + Sound was also an opportunity to get to know the new faces at GLP in person: Giulia Calani, Toto Bröcking, Rick Potter (GLP USA), Matthew Powell (GLP UK) and René Geissel.
We are pleased that we can once again speak of a successful Prolight + Sound this year. The generally lower number of visitors, which is probably due to the high density of trade fairs in winter/spring, is certainly thought-provoking. Nevertheless, we are satisfied with the outcome and will undoubtedly be there again next year, reflects on the event, GLP Managing Director Udo Künzler.
