Although he’s better known for his work behind a microphone than in front of a camera, Rod Stewart has appeared in a few films throughout his celebrated career. However, the Rock & Roll Hall of Famer has never been part of a blockbuster action thriller.
Still, the multi-Grammy winner turned up for the world premiere of Mission: Impossible – The Final Reckoning at Leicester Square.
Stewart wasn’t the only non-film celebrity to attend the big event. Stars like Dua Lipa, Idris Elba, and Florence Pugh also came out to lend extra star power to the premiere, even though they were not involved in the film. Such is the glamour of the Mission: Impossible franchise, the charisma of its star Tom Cruise, and the allure of an international film debut at Odeon Leicester Square.
A smartly executed production by Limited Edition Event Design made that glamour shine even more brilliantly during the highly anticipated event. For technical support and lighting, Limited Edition Event Design turned once again to its frequent collaborator, Milton Keynes-based IPS.
To ensure that the star-studded premiere looked its best for the large live audience, as well as for millions of fans watching broadcast and media coverage, IPS relied on over 530 CHAUVET Professional fixtures and panels positioned throughout the venue.
This impressive setup included more than 460 REM 3IP LED video panels, which displayed evocative images from the film and its stars. The panels were arranged across a 50-meter main platform, as well as on branded walls surrounding a custom-built fountain and entrance arch, all designed in 3D and fully certified for safety.
A collection of 40 Color STRIKE M motorized strobe-washes boosted the energy with their intense output and dynamic pixel effects. With so many celebrities in attendance, the media-interview area was especially busy. IPS ensured flawless camera coverage by installing 30 onAir IP panels in that space.
As befitting a blockbuster event, IPS turned out in full force at Leicester Square, staffing the world premiere with a dedicated crew that logged over 80 hours on site — ensuring everything was perfectly executed and, quite literally, a “mission accomplished” for the final chapter in the Mission: Impossible saga.
