Shure has announced that it has reached an agreement to acquire Ab Wavemark Oy, a company renowned for its software products for theater, cinema, television, broadcast, and content creators.
With this acquisition, Wavemark's products will become part of Shure's professional audio product range.
The acquisition of Ab Wavemark Oy further solidifies Shure's commitment to providing innovative solutions for our professional audio customers, enhancing their workflow. We are thrilled to expand our product portfolio with cutting-edge consumer-focused solutions that facilitate more creative productions in the fields of theater, broadcast, and content creation," says Nick Wood, Senior Director of Wireless Systems at Shure.
This impending acquisition will further consolidate Shure's strategic investment in software products, offering audio technicians the tools they need to instill confidence and eliminate guesswork in their work. The new software offering will stand alongside Shure's award-winning product lineup, such as Wireless Workbench (WWB) 7. Together, WAVETOOL and WWB will provide audio engineers with a comprehensive set of tools to manage RF and monitor all audio sources during a production, from pre-show planning to real-time monitoring and listening to ensure flawless audio.
Revolutionary Audio Monitoring Features of WAVETOOL
WAVETOOL is an audio and listening application that provides audio professionals with essential and comprehensive monitoring features. WAVETOOL's functions, such as early detection of potential audio issues, streamlined communication with sound technicians, and centralized monitoring, help professionals monitor large productions with complete confidence.
- Centralized Monitoring: Compatible with the most popular RF receivers from various brands, users can easily monitor up to 128 channels from a single screen.
- Designed for Large Productions: Technicians can quickly identify and address audio issues thanks to the integrated custom algorithm that automatically highlights problematic sound sources. Audio professionals rely on WAVETOOL for demanding productions such as West End and Broadway theaters, high-profile live sound shows, reality TV programs, and sporting events.
- Maximum Convenience: Using the WAVETOOL mobile app, audio engineers can move freely on stage while streaming audio directly to their iOS devices. The chat utility helps front-of-house and stage technicians communicate quickly and effectively about any transmission issues, allowing them to resolve them in real-time.
- Compatible with various Shure systems, including Axient Digital, ULX-D, SLX-D, Axient Analog, and UHF-R.
Innovation with WTAUTOMIXER V2
Designed specifically for podcasters, content creators, and broadcast audio engineers, the WTAUTOMIXER V2 plug-in offers practical audio mixing features and automatically controls the volume of multiple microphones while intuitively muting inactive microphones to achieve crystal-clear audio. It is the ideal tool for interviews, debates, and places of worship, ensuring excellent audio recording and transmission regardless of the number of speakers.
This acquisition is part of Shure's ongoing commitment to providing cutting-edge audio software solutions that address the diverse needs of the professional audio industry.
